
Coach
Diane is from Ft. Lauderdale, FL and graduated from Florida State University. After graduation, she moved to Atlanta, GA where she quickly fell in love with CrossFit. She has been enjoying the sport since 2011 and has competed in multiple competitions. Diane started coaching in 2014 when she moved to Austin, TX. She decided to uproot again and move to AZ to be near family and loves seeing them daily. Fun fact- everyone in her family are members at FS!
Founder
MJ has expressed his passion for people to the health and fitness world in multiple leadership capacities for over 15 years as a personal trainer, manager, executive, corporate health and wellness coordinator, and university lecturer. For over a decade, he has been focused on creating opportunities for the next generation of fitness professionals as an entrepreneur with multiple gym locations in Arizona and the Pacific Northwest. Currently, he serves Fit Society in the official capacity as Senior Executive Vice President of Janitorial Operations.
Membership Director & Coach
Fitness has always been a big part of Rachelle’s life. She grew up in a small town in Saskatchewan, Canada, where she played a wide variety of sports and always kept active. Upon graduating high school, she went to school for Engineering Design and Drafting Technology, and also coached a variety of fitness classes. That’s when she realized Fitness was her true passion, and became a full time Coach/Trainer. Rachelle has been working in the fitness industry for about 10 years, and loves being able to see people progress and do things they once thought they never could.
Coach
Jessica is from New York and has an extensive background in CrossFit. Her knowledge of strength and conditioning comes from the six certifications she holds, including L2 and Nutrition along with her military training. She combined her passion for fitness, discipline, and athletic performance into a career in coaching and personal training.
She began coaching CrossFit in 2016 and has spent the past 10 years refining her expertise. Her certifications and experience have shaped her training philosophy, which focuses on functional fitness, proper movement mechanics, and creating a supportive environment where individuals can build strength, confidence, and longevity in their fitness journey.
Director of Programming & Coach Development
Rachel enjoys fitness as a lifestyle and loves to help others do the same. She moved from Wisconsin to attend ASU and study exercise and wellness. Rachel has been coaching at Fit Society for 10 years, and has become something of a mobility specialist, and is passionate to help people push themselves.
Coach
Clay has been coaching "CrossFit" aka functional fitness since 2007. He loves to compete and continue to do so regularly around the country and world in the Master division.
He has owned 3 gyms of my own with his wife Rachel, and is a retired Firefighter EMT, a former Sheriff's Deputy and elementary school nurse. He has three amazing daughters and two grandchildren.
He spent most of his life in Alaska but recently moved to Arizona from Boise Idaho, and is honored to share his lifetime of passion and experience for health and fitness with his new gym family.
He has the following training certifications:
CrossFit level one, CrossFit Kids, Weightlifting, Gymnastics, Endurance , Rowing
Youth Coach | Coach
Danita is a former elementary teacher turned fitness enthusiast! She is thrilled to be able to blend her passion for fitness and love of working with youngsters and adults as a Coach. Danita is a certified Level 1 CrossFit Trainer and USA Weightlifting Level 1 Coach. She lives in Chandler with her husband Jaime, three children Quinn, Joshua, and Dillon, and dog Duke.
Coach
Jake was born and raised in Southern California. He grew up in a family full of athletes and excelled in football throughout college. He went on to play in the AFL, but multiple knee injuries prevented him from continuing his football career. He then decided to pursue a career in fitness and sports nutrition, which then led him to own his own health and nutrition store in California. Jake’s passion for health and fitness is continuously growing!
Coach
Wade is originally from New York- GO YANKEES. He attended Springfield College where he got a bachelors in exercise science with a specific focus on sports performance. He has played every sport there is with 15 years of playing the cello as well. He truly believes the gym is our place to stay healthy so we can enjoy other aspects of life.
Coach
Barrett has been involved in fitness since the age of 12 where he competed in Arizona power lifting competitions, fitness competitions, and coaching. He gained further fitness success while playing college football as an Offensive Guard for the University of Nevada, Reno. While there he earned his way onto the WAC all conference team, and the University’s Strength and Conditioning Athlete of the year (Alpha Wolf). Post college he began CrossFit while looking for a Strength and Conditioning Coaching career. With his knowledge of coaching in the Strength, and Weightlifting arena, he has been coaching CrossFit groups, individuals, kids, and sports teams since 2007 and focuses on individual efficiencies through technique, and strength training while peppering in traditional CrossFit metcons and Kettlebell work.
Youth Coach
Alli grew up as a competitive dancer and gymnast, finding a love for fitness at a young age! She started coaching kids in gymnastics at 14 y/o and was a competitive team coach for 10 years. Alli found CrossFit as a means to recover and get strong again following a knee surgery in high school. She also holds her CrossFit L1, coaching classes for 2 years.
HYROX Ambassador
Paul has been into fitness his entire life and played just about every sport growing up. He was introduced to Hyrox two years ago, trained for his first race and found his new passion after completing it.
Paul says he is not the guy that is going to podium in a marathon, and won’t do any good at the Crossfit Games, but he discovered my passion in hybrid racing, Hyrox.
In two years, he has raced in nearly 30 races; solo open, pro, mixed doubles, pro doubles, pro, and team relay. He World Qualified in men’s pro in the 2023/2024 season, and in the 2024/2025 season he has World Qualified in mixed doubles, and men’s pro.
Whether you just want to be a Hyrox finisher, or if you want to PR at Hyrox, or be a podium contender, Paul can help you to become the best version of yourself for race day.
Coaching Intern
As a proud native of the East Valley of Arizona, I’ve been fortunate to call this community my home for 23 years.
My inspiration to coach comes from the incredible mentors and coaches who guided me throughout my formative years. Their unwavering support and mentorship ignited a fire within me to share and encourage the power of fitness with others.
I found CrossFit as a freshman in college, and have felt transformed by the sport in countless ways. I believe in creating a positive and inclusive environment where everyone feels welcome, regardless of their fitness level and that fitness is not just about physical strength; it’s also about building confidence, resilience, and camaraderie.
Youth Program Director & Coach, Administrator
Natalie is originally from Wisconsin, where she grew up playing multiple sports and eventually attended the University of Wisconsin-Madison. During her time in college she transitioned her love of working out into a career as an ACE-certified Personal Trainer and Group Fitness instructor. She has taught a variety of class formats ranging from small group classes to coaching campus-wide boot camps in Camp Randall stadium!
Natalie believes in and stresses the importance of being a well-rounded individual - inside the gym and out!
Coach | Outreach Coordinator
Zoey’s knowledge of strength and conditioning comes from her background as a Division 1 Track and Field athlete and a competitive CrossFit athlete. She took her love of athletics and passion for health and fitness and coupled them into a career in personal training and coaching.
Zoey began coaching CrossFit in March of 2016 and continued her education by attaining a personal training certification through the National Academy of Sports Medicine (NASM). Her certifications and passion led her to develop a training model using functional fitness and athletics to provide a safe and welcoming environment that encourages proper movement patterns within exercise and enjoyment to maintain a healthy lifestyle.

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